Michigan Joins Philips Being pregnant+ App, World’s Most Downloaded Being pregnant App

Michigan Joins Philips Being pregnant+ App, World’s Most Downloaded Being pregnant App
Michigan Joins Philips Being pregnant+ App, World’s Most Downloaded Being pregnant App
The MDHHS will present pregnant and postpartum girls on Medicaid with entry to the Being pregnant+ app from Royal Phillips. // Inventory Picture

To assist join pregnant and postpartum Michigan residents to assist and help, the Michigan Division of Well being and Human Companies (MDHHS) has chosen Massachusetts-based Royal Philips, a well being know-how firm, to offer entry for Medicaid-eligible households to the Philips Being pregnant+ cell software.

The Philips Being pregnant+ App is probably the most downloaded being pregnant app on this planet, with greater than 55 million downloads globally. It helps mother and father from the second they uncover they’re pregnant by providing personalised content material, expert-written data, in addition to interactive 3-D fashions to trace a child’s improvement.

“MDHHS is worked up to have the ability to supply the Being pregnant+ App to Michigan households to assist them throughout this thrilling time of their lives,” says Dr. Natasha Bagdasarian, chief medical govt. “We need to guarantee they’re able to entry the assets they want, and to find out about vital matters together with immunizations, listening to screening, breastfeeding, and different data designed to enhance the well being of mothers and infants.”

Philips has created a novel and personalised expertise, and MDHHS will present entry to the app for Medicaid-eligible customers, which account for 45 % of all births in Michigan. MDHHS has labored with Philips to additional tailor the app to make it simpler for individuals to entry out there state assist packages.

Being pregnant+ is the state’s newest effort to enhance entry to take care of expectant moms and enhance outcomes for them and their households. The app helps level customers to different state packages together with Michigan’s House Visiting service, which has been proven to enhance maternal and toddler well being outcomes, breastfeeding assets and assist, data on RSV and flu, psychological well being assets, in addition to different property for wholesome mothers and infants.

In accordance with the Nationwide Institutes of Well being (NIH), the U.S. has the very best maternal mortality charge amongst high-income nations and is the one one the place maternal mortality is growing amongst Black girls. Black girls are almost 3 times extra prone to die from pregnancy-related issues than white girls.

U.S. girls of reproductive age are additionally considerably extra prone to have issues paying their medical payments or to skip or delay wanted care due to value. The NIH pointed to a necessity for increased funding in Social Determinants of Well being and entry to another perinatal workforce.

Thankfully, MDHHS has quite a few packages in place and informational assets to assist pregnant and postpartum moms and households. They anticipate this initiative will assist take away limitations to accessing care, similar to race, ethnicity, insurance coverage kind, and earnings, from figuring out the kind of being pregnant or postpartum expertise a person receives.

“Addressing disparities is lengthy overdue. Michigan is a trailblazer, taking steps to grasp the way it can greatest assist and take care of this group and adopting revolutionary options to assist guarantee they get the care they want and deserve,” says Kimberly Mingo, vp of presidency technique at Philips. “Tailoring our software to make it simpler for Michiganders to entry the assets they want is a good first step in leveling the enjoying discipline.”

Philips has created a novel and personalised expertise for Michigan’s Medicaid-eligible customers that opt-in, together with a “At the moment” feed that may suggest related content material, instruments, and signal posting to the MDHHS program at particular factors of the person’s journey. It would additionally recommend MDHHS and different related content material and assets, together with in-depth pregnancy-related articles developed with specialists.